START TODAY
31.6 BILLION
MINUTES OF CONTENT CONSUMED ON YOUTUBE PER WEEK
(April 2020, +36% Month over Month)
What Are Your Customers Watching?
CNN
148,698 Videos
10,100,000 Total Subscribers
Google Preferred
Movieclips
35,844 Videos
40,400,000 Total Subscribers
Google Preferred
NBC News
24,748 Videos
3,530,000 Total Subscribers
Google Preferred
ABC News
53,642 Videos
982,000 Total Subscribers
Google Preferred
WORLDSTARHIPHOP
5,026 Videos
23,800,000 Total Subscribers
Google Preferred
Tekashi 6ix9ine
53,642 Videos
15,000,000 Total Subscribers
Google Preferred
FutureVEVO
245 Videos
4,540,000 Total Subscribers
Google Preferred
Fox News
65,042 Videos
5,520,000 Total Subscribers
Google Preferred
Lyrical Lemonade
358 Videos
14,400,000 Total Subscribers
Google Preferred
MSNBC
30,860 Videos
3,240,000 Total Subscribers
Google Preferred
IGN
138,166 Videos
13,700,000 Total Subscribers
Google Preferred
TODAY
14,738 Videos
2,300,000 Total Subscribers
Google Preferred
Put your ads where everyone is watching
On YouTube, people can discover videos in various ways (for example, by searching “best fridges under $1,000”, clicking suggested videos which are based on what a user has watched or choosing a video from the homepage feed). Retailers like you can use YouTube to run Direct Response advertising to consumers who are searching for appliances, mattresses, furniture or electronics or relevant content to help in their buying journey.
Running Digital Campaigns with Google?
Video Ads Simplify Search Ads
Advertisers that run YouTube video ads in addition to search ads see:
+8%
Higher search conversion volume
+3%
Higher search conversion rate
-4%
Lower Search CPA
What are my options when advertising on YouTube?
Don’t have existing videos?
No problem! AVBM offers a full-service in-house production team who are ready to shoot on site, expertly assemble member-provided b-roll footage, or leverage vendor-provided assets.