Is OTT Right For You?

Enabling people to buy what they want, when they want it!

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What is OTT?

HULU   |   SLING   |   HGTV

OTT is a means of providing video content to individual consumers via a Connected Device. The term stands for “over-the-top”, which implies that the content is going over the top of traditional TV services. 

What is CTV?

SMART TV   |   CONSOLES   |   CONNECTED USB

Connected TV (CTV) is the biggest screen in the household, delivering premium TV content through an internet-connected device.

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It’s All About the Numbers!

Members are experiencing incredible results! These are just a few.

40%

Higher Average Ticket from Consumers Exposed to OTT

26%

Of All Purchases Were Influenced by OTT

$71

Return in Sales per $1 Invested in OTT

Shoppable OTT… How does it work?

Using dynamic QR code technology, we can include a shoppable code within the TV spot that is being viewed. When the consumer scans the code with their phone’s camera, they will be instantly directed to the member’s website, landing them on a highly relevant landing page based on the message they were viewing. 

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WHY SHOULD YOU BE ADVERTISING VIA OTT?

 

 

69% of all streaming is Ad – Servable

 

 

3 out of 4 use streaming as the primary source of TV

 

 

Adults 18-54 Primarily stream through one of more services

AVBM Advantages

Member Controlled Experience

True TV
Experience

Premium
Inventory

Targeting

Free Fraud
Guarantee

Attribution /
ROAs

Sample of Ad-Servable Networks & Publishers

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Interested In Learning More?

Watch this informational webinar on OTT advertising to see how it can elevate your business.

Find out more and elevate your marketing with OTT advertising