ELEVATE YOUR MARKETING VIA CTV!

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ELEVATE YOUR MARKETING VIA CTV!

What is CTV?

• Streaming TV content delivered via a Connected TV (CTV). 

• Connected TVs include SmartTVs and TVs connected to the internet via streaming devices such as Roku, AppleTV, Amazon Fire Stick, Gaming Consoles, and Set top boxes. 

• Over 95% of streaming LIVE content is being viewed via CTV 

• Targeting and Measurement you enjoy from Social Media and Digital Media, with the power and delivery of television.

• Delivered through a streaming publisher or App like Hulu, Peacock, Discovery+, Pluto, and more. 

CTV

BENEFITS OF STREAMING ADVERTISING VIA CTV

 • 3 out of 4 people use streaming as their primary source of TV content 

• The number of people streaming is now larger group of than both traditional broadcast TV and Cable TV. 

• Consumers streaming via CTV have an average of over 98% watching ads to completion 

• Measurable results including sales attribution reporting for understanding the ROI 

• Targeting specific audiences within designated zip codes ensures your message is hyper-relevant 

• True CTV inventory…not blended with other devices, pre-roll, and skippable ad content 

BENEFITS OF STREAMING ADVERTISING VIA CTV

 • 3 out of 4 people use streaming as their primary source of TV content 

• The number of people streaming is now larger group of than both traditional broadcast TV and Cable TV. 

• Consumers streaming via CTV have an average of over 98% watching ads to completion 

• Measurable results including sales attribution reporting for understanding the ROI 

• Targeting specific audiences within designated zip codes ensures your message is hyper-relevant 

• True CTV inventory…not blended with other devices, pre-roll, and skippable ad content 

PRICING

 Flights starting at $2,500*

*does NOT include creative production of TV assets. 

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Hyper-Focused Targeting

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Member-Controlled Experience

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Buying Hulu Direct

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Measurable Insights + Lowest Cost

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Fraud-Free Guarantee

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Hyper-Focused Targeting

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Member-Controlled Experience

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Buying Hulu Direct

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Measurable Insights + Lowest Cost

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Fraud-Free Guarantee

Shoppable CTV… How does it work?

Using dynamic QR code technology, we can include a shoppable code within the TV spot that is being viewed. When the consumer scans the code with their phone’s camera, they will be instantly directed to the member’s website, landing them on a highly relevant landing page based on the message they were viewing. 

LG TV ad

WHY SHOULD YOU BE ADVERTISING VIA CTV?

 

 

Reach the new TV majority as 85% of US homes are streaming

 

 

3 out of 4 use streaming as the primary source of TV

 

 

Measurable return on investment

AVBM Advantages

Member Controlled Experience

True TV
Experience

Premium
Inventory

Targeting

Free Fraud
Guarantee

Attribution /
ROAs

Sample of Ad-Servable Networks & Publishers

Sample list of ad-servable networks and publishers

Interested In Learning More?

Watch this informational webinar on CTV advertising to see how it can elevate your business.

Find out more and elevate your marketing with CTV advertising