IG Access Illustration

How to Grant AVB Marketing Instagram Access

This page will go over the steps required to link your Instagram account to your Facebook page through the Facebook page settings.

You can skip this if any of the following are true:

  • You do not have an Instagram account
  • You already linked them in your Facebook page settings
  • You are not running organic Instagram social posts or paid Instagram ads with us 

Part 1: Page Experience

Why Does This Matter?

The steps for linking your Instagram account differ depending on whether you are on a ‘Classic Page’ or the ‘New Pages Experience.’ 

If you already know what page experience you have, you can skip to those steps: 

Skip to Classic Page Instructions   -OR-   Skip to New Pages Experience Instructions

Before You Begin

  • Make sure you know your Facebook username and password. 
  • Make sure you know your Instagram username and password. 

The "Classic Page"

When you are logged into Facebook and navigate to your business page, a ‘classic Facebook page’ will look like this:  

Classic FB Page

If this is what your page looks like, you can follow these instructions to link your Instagram account to your Facebook page. 

The "New Pages Experience"

When you are logged into Facebook and then navigate to your business page, a ‘new pages experience’ will look like this:   

1. You may see a popup like this letting you know that your page has recently been moved to the New Pages Experience.

screenshot of facebook pop up for new pages experience

2. You’ll be asked to “switch to your page” to manage it. When you do, it will look like this:

New FB Page

If this is what your page looks like, you can follow these instructions to link your Instagram account to your Facebook Page in the New Pages Experience. 

Part 2A: Classic Page Instructions

Step 1

Log into your Facebook account at facebook.com

Step 2

Navigate to your Facebook Business Page. 

Step 3

In the left navigation menu, scroll all the way to the bottom and click “Settings.”

screenshot of facebook page settings

Step 4

Again, in the left navigation menu, scroll until you see the “Instagram” menu item and click it.

screenshot of facebook page settings

Step 5

Click the blue button that says “Connect Account.”

facebook screenshot for connecting social accounts

Step 6

A new popup will appear. Click the blue button that says “Continue.”

screenshot of facebook popup

Step 7

A new browser window will appear, prompting you to log into your Instagram account. Enter your Instagram username and password, then click the blue button that says “Log In.”

Complete any other prompts if they come up.

5-IG-Credentials (2)

Step 8

This is what it will look like if your profile has been properly connected.

facebook screenshot of proper linked instagram account

Part 2B: New Pages Experience  Instructions

Step 1

Log into your Facebook account at facebook.com

Step 2

Navigate to your Facebook Business Page. 

Step 3

Make sure you switch to “interacting as your page.” 

You should see the following option at the bottom of the left nav menu if you have not yet switched to interacting as your page. If this is not there, and all of the below menu items are selectable, then you are already interacting as your page.

screenshot of facebook business page

Step 4

Click “Manage.” You can find this button below your header image and next to the blue “Promote” button.

facebook screenshot of new pages experience

Step 5

In the left navigation menu, click on “Linked Accounts.”

facebook screenshot of professional dashboard in new pages experience

Step 6

Click “Connect Account.”

Step 7

Enter your Instagram username and password. Complete any other prompts to finish the setup.

Step 8

This is what it will look like when your Facebook and Instagram accounts are linked.

facebook screenshot of linked instagram account settings